"When approached to do a commercial for Subaru's powerful WRX STI rally car, creative agency DDB Canada had an unusual idea: Do a flip-book animation--by adhering 760 individual and precisely-spaced frames to a one-kilometer-long wall on a test track. Then mount the camera to the car, which whips along the wall, and once the driver hits a certain speed, the frames blend. Check it out:"
and the making of this can be seen here;
I really love how this is a great thing to watch and share yet still a very comercial product, to me this is a successful viral advert. there is a good quote that is said during the making of the video and thats that this has a level of 'cool factor'! i think this is worth keeping in mind when im finalising my idea.
